Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Monday, March 23, 2015

Best Free SEO Tools for Blogger in 2015, Every one should know !!


Aside from a nice-looking website with interesting and regularly updated content, SEO is essential to bloggers. While it’s entirely possible to do SEO on your own, due to the complexity of SEO rules to adhere to, it’s probably a lot more efficient to fall back on tools out there that are primed for helping your site rank higher.

SEOgadget Tools
Whether it’s full-featured toolsets, keyword suggestion engines or very specific site crawlers and link checkers, there’s a huge number of tools and services out there that can help you improve your blog’s SEO.
In this post, we are listing our 5 favorite SEO tools you can use for free, and if that is not doing it for you, there is a second list of 15 more tools to try out at the second part of the post.

Recommended Reading: SEO (Search Engine Optimization) Ins and Outs

My Favourite 5

1. Majestic SEO

Majestic SEO is one of the most advanced and complete SEO services on the market, focusing specifically on link intelligence and domain-based metrics. The tools it has to offer include the Site Explorer, Backlink History tool, Keyword Checker, Comparator and a Clique Hunter. The comparative tools require a paid subscription, but the free account is enough if you’re only interested in your own blog(s).
Majestic SEO

2. IIS SEO Toolkit

The IIS SEO Toolkit has Site Analysis, Robots Exclusion, Sitemaps and Site Index modules. The Site Analysis module has a full-featured crawler engine as well as a Query Builder interface to generate custom reports. The Robots Exclusion module shows robots’ content and lets you set "allow" and "disallow" paths, while the Sitemaps and Site Index module lets you view, edit and delete sitemap and site index files.
IIS SEO Toolkit

3. Screaming Frog SEO Spider

Screaming Frog’s SEO Spider is an extensive website crawling tool that will help you analyze and audit your website for maximum search engine optimization. The SEO Spider checks your website’s links, CSS, scripts, images and apps to identify problems such as duplicate pages, broken links, URI issues and redirect errors.
Screaming Frog SEO Spider

4. Google Keyword Planner

Since most of your traffic is probably going to come from Google searches, you’ll definitely want to take a look at Google’s new Keyword Planner. Google’s Keyword Planner provides a wealth of information on currently popular keywords that you can further fine tune withadvanced filtering options. Keyword Planner also has a historical view, letting you see thepopularity of keywords over a twelve-month period.
Google Keyword Planner

5. Virante SEO Tools

Virante offers a number of on-site and off-site SEO tools for free on their website. On-site tools include a Duplicate Content Tool, an LDA Content Optimizer and a Density of Keyword Tool. Amongst the off-site tools are a Competitive Analysis Tool, a Link Atrophy Tool and a PageRank Recovery Tool. Virante also offer miscellaneous tools like a Clean IP Tool and a HTTP Header Check Tool.
Virante SEO Tools

More SEO Tools

It’s always good to have more choices. Here are 15 more SEO tools that bloggers can use for free. Let us know your favorite in the comments.

Web CEO

Web CEO is a complete SEO tool that comes in both online and offline versions. Like most SEO tools of this type, Web CEO has features such as rank checking, link management and analysis as well as on-site opitmization tools such as a Site Auditor that can scan your blog for broken links and other SEO-damaging errors. Web CEO operates on a freemium model.
Web CEO

SEO Book Tools

SEO Book has a number of free SEO tools available on their website. Just register a free account and you’ll be able to use tools such as their Keyword List Generator, Meta Tag Generator, Server Header Checker and Link Suggestion Checker, all for free. You can alsodownload Firefox extensions such as their SEO Toolbar that provides competitive and search data directly in Firefox.
SEO Book Tools

SEOgadget Tools

SEOgadget provides a number of free SEO tools to help you with your SEO efforts. Some of the tools SEOgadget provide include a Link Categorization Tool for Excel, a Content Strategy Generator, Anchor Text Tool as well as a SEOgadget for Excel tool that allows you tointerpret data from services such as Majestic SEO in Excel.
SEOgadget Tools

SEER’s SEO Toolbox

SEER’s SEO Toolbox is an all-in-one spreadsheet-based SEO toolbox that can be used to analyse data from sources such as Google Analytics, Majestic SEO and Twitter. It also has some on-page analysis tools and scraping abilities as well. Since it’s an online spreadsheet, your whole team (if you have one) can work on and analyse the data together.
SEER's SEO Toolbox

Internet Marketing Ninjas SEO Tools

The Internet Marketing Ninjas have more than a few free SEO, Webmaster and Social Tools on their website. Some of the SEO Tools include a Page Speed Tool, a Robots Text Generator Tool, a Meta Tag Generator Tool and a Search Combination Tool.
Internet Marketing Ninjas SEO Tools

SEO Tools For Excel

Niels Bosma’s SEO Tools For Excel is an Excel add-on that adds a number of SEO-centric features. Some of the functions added by SEO Tools For Excel include the ability to find duplicated content, check backlinks and obtain WhoIs data. SEO Tools For Excel can also analyse information such as the number of links and the meta keywords on your site.
SEO Tools For Excel

SEO Site Tools (Chrome Extension)

This is a Google Chrome extension that adds on-page SEO data drawn from various websites and services. It provides aggregated data from Google PageRank, Alexa traffic details, Quancast rank and Dmoz domain presence. It also provides information on meta tags, social media reactions and can even make suggestions to improve your site’s SEO.
SEO Site Tools Chrome Extension

SEOquake

SEOquake is an SEO plugin for Mozilla Firefox, Google Chrome and Apple Safari. SEOquake provides a wealth of information essential to any blogger looking to improve their site’s ranking, including information on Yahoo! Backlinks, Google page rank, Google and Bing indexing, WhoIs data and keyword density reports. It can also generate full page reportsfor any site you wish.
SEOquake

Moz SEO Toolbar

The Moz SEO Toolbar is available for both Mozilla Firefox and Google Chrome. It gives you access to typical SEO metrics in real-time as you browse the Internet. It can also highlight links and keywords on websites, as well as show all the page elements on a given website. It also has a detailed search engine results page (SERP) overlay that lets you compare Google, Bing and Yahoo! metrics.
Moz SEO Toolbar

Open Site Explorer

Open Site Explorer is a tool that you can use to investigate backlinks (both dofollow and nofollow links) on both your blog as well as competitor’s blogs. Open Site Explorer also provides domain and page authority rankings. The free version limits you to 200 backlinks per report, with detailed information is only available for the first five backlinks, but that should be enough for a basic overview.
Open Site Explorer

Ubersuggest

Ubersuggest is a keyword suggestion tool that suggests common sense keyword phrasesbased on Google’s own suggestion engine. Simply key in a query or keyword and Ubersuggest will provide a list of suggested keyword phrases based on your initial input. Ubersuggest can also be told to base suggestions on specific Google services such as Google Images, Google Video and Google News.
Ubersuggest

Google SERP Snippet Optimization Tool

This tool helps you optimize your pages’ title and meta description tags in order to maximise the appeal of your websites when seen in Google search result listings. It’s a simple tool that generates a preview of the Google SERP so that you can make sure that your and meta description tags don’t exceed the optimal length.
Google SERP Snippet Optimization Tool

Browseo

Browseo is a quick and simple web app that lets you look at websites as a search engine would. This lets you view your blog purely from an SEO perspective quickly, without having to dig into the code. The best thing is that there are also Android and iOS versions, so you can check your blog’s SEO optimization on the go.
Browseo

Anchor Text Over Optimization Report

This simple web service checks your site for any over optimized anchor text that may result in your site falling foul of Google’s search algorithms. Just input your site’s URL and the service will generate a list of keywords and keyword phrases with measurements on how optimized or over optimized these keywords are.
Anchor Text Over Optimization Report

Xenu’s Link Sleuth

Xenu’s Link Sleuth is an essential tool to check for broken links on your website, including partial checking of FTP, Gopher and e-mail links. The app also supports re-checking of links, SSL websites and can also detect and report redirected URLs. Xenu’s Link Sleuth can generate a simple report of all the issues it finds as well as generate a sitemap.
Xenu's Link Sleuth

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Wednesday, February 25, 2015

SEO (Search Engine Optimization) Ins and Outs

SEO is a common word for each and every website now. After publishing a website it’s not showing at first page at any search engine. When you search for any related or individual keywords you will find a huge number of results. It is too difficult to get involving with your site then. So become more popular you must make sure your website at search engine rankings top 10 positions. This whole process is called SEO that means Search Engine Optimization. You optimize your site in different search engine for multiple keywords. Take a look in Google search result;


What is SEO?

Search Engine Optimization is the process of improving the visibility of a website around organic ("natural" or un-paid) search engine result pages (SERPs), by incorporating search engine easy to use elements into a website. A skillfully-to-get bond of search engine optimization join up up will have, as allocation of the improvements, purposefully pick, relevant, keywords which the around-page optimization will be expected to make prominent for search engine algorithms. Search engine optimization is broken the length of into two basic areas: concerning-page, and off-page optimization. On-page optimization refers to website elements which comprise a web page, such as HTML code, textual content, and images. Off-page optimization refers, predominantly, to backlinks (cronies pointing to the site which is creature optimized, from subsidiary relevant websites).

“Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines."  ( i.e  - From Wikipedia)




Types of SEO


As the colors of the types of search engine optimization inform, there are stark differences in the habit in and long-term results of white hat and black hat search engine optimization. Though both types of SEO have their proponents, most companies/websites when long-term, stable, and sustainable goals will tend to stay away from the dark-colored variety.

Here is a short overview:

White Hat SEO and Black Hat SEO


Definition:
  •      White cap SEO utilizes techniques and methods to complement the search engine rankings of a website which don't run afoul of search engine (mainly Google) guidelines.
  •      Black Hat SEO exploits weaknesses in the search engine algorithms to attain high rankings for a website. Such techniques and methods are in attend to battle when search engine guidelines.


Wholesomeness Level:

  •      White Hat SEO has a very High wholesomeness level
  •      Black Hat SEO wholesomeness Level is Very Low (not wholesome at all if you ask those in offensive of cleaning search engine upshot page spam)



Techniques:
  •      Some white cap SEO techniques colleague taking place: tall air content vent, website HTML optimization and restructuring connect acquisition campaigns supported by tall setting content and directory research and outreach.
  •      Some black cap SEO techniques insert: combine spam, keyword stuffing, cloaking, hidden text, and hidden connections.


What to Expect:

  •      Steady, gradual, but lasting lump in rankings.
  •      Quick, unpredictable, and immediate-lasting enlargement in rankings.


The play-war of most search engine optimization companies, however, is colorless in a gray place, aptly named Gray Hat search engine optimization. Whether by Design or pressure from clients to yet to be results, many search engine optimization companies attempt to adopt solutions and results for customers by utilizing techniques which don't quite aggravated the lineage into black cap SEO, but are smoothly outside of what would be considered white cap search engine optimization.



Gray cap search engine optimization is recognizable by 'affordable' pricing, since the search engine optimization company has to shorten cost by resorting to questionable techniques in order to take in hand results, instead of deeply full of zip campaigning up happenings.

In the decrease there is in fact no 'right' or 'wrong' way to obtain search engine optimization, but those shopping for SEO services should be familiar of the exchange types and approaches therefore that they know the level of risk they are taking on.




Why you need SEO?


Search engine optimization is often seen as a to your liking way to avoid spending part more or less advertising by attaining tall rankings in the organic search engine results. Not only is this not the genuine direction of search engine optimization, it can, in reality, be a dangerous way to conduct issue.

Search engine optimization should never be the sole means of publicity any improve, because search engine algorithms are in constant flux, and any one of (upon average) daily changes can impact a website's ranking negatively, to a narrowing where each and every one shape can be put in jeopardy. So organic rankings should never be the sole source of traffic for any website that is physical control as a issue. With that said, search engine optimization can contribute greatly to on the order of any online publicity move around.

As mentioned above, search engine optimization is not conventional for those who are looking to save money by getting away from adjunct forms of online message. SEO is a long-term process, especially if it is to contribute in a real fashion to the bottom origin of an online sponsorship effort. It is a mid- to long-term unconditional which does require a significant investment of era and flatter in order to bear fruit. So if you have just started an online issue (or one that has an online component) and are looking a quirk to jumpstart your website traffic, search engine optimization is not for you. You look into your rankings and what you get and what is your position in market. Decide to what you what how you upgrade your rankings and make your SEO plan.




What SEO give you?


There is often a misunderstanding (due in no little part to SEO sales people) in what a search engine optimization disquiet can realistically achieve. As avowed cumulative grow very old, elsewhere upon this site, search engine optimization is not magic, nor is it an influence science where behave will have a specific and certainly predictable reply. With this in mind, no search engine optimization company can fabricate high rankings for its clients by straightforwardly offering directory submissions, and half-witted articles written by scholarly dropouts who hire out their writing faculty thus unethical SEO companies for pennies per word.

Things SEO Can DO:

  • Improve the search engine cordiality of your website.
  • Improve your websites ranking for a dexterously-researched society of keywords on extremity of a epoch of months or years.
  • Improve your website's rankings by utilizing a following ease planned and executed search engine optimization breathing, which will cost more than you would have guessed.
  • Leverage nimbly written, useful, accepting, funny, or on the other hand enthralling content to mount a energetic partner building disturb which will outcome in ranking improvements. (i.e., copied and partially reworded from Wikipedia articles).
  • Optimize your website's textual content by incorporating a choose number of keywords into the text (not keyword-stuffing), and utilizing the accessory text to manufacture an internal member structure which helps intensify the importance of those keywords for the search engines.


So SEO is most essential this things for you. It’s really important to get rankings in different search engine. But first you should decide what you want to do and how you make it. Most important thing is the process you follow. White hat is rewarded but doing wrong steps will be considered as Black hat and you may penalize for a long time.


Please like and comment if you get interest. It will inspire me for blogging and post more article regularly.



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Sunday, February 22, 2015

What is Web Design and How it's work (Basic)

Web Design this words means a lot at this moment. Every website takes a great importance in design. It compiles the whole website looking. Now a day people are more interested in those site’s which are more attractive to look. Moreover people like easy and simple navigation system. This allowed them to look for any information very quickly. That’s why web design is very important for each and every site.



What is Web Design?


First of all what is web design? I am sure most of you are had a great knowledge of this. You may know much better than me. But I want to share my ideas, you know everybody have own perspective and overview. Ok I made a lots of nonsense talk already let me stat some useful word.
 Briefly, website design means planning, creation and updating of websites. Website design also involves information architecture, website structure, user interface, navigation ergonomics, website layout, colors, contrasts, fonts and imagery (photography) as well as icons design.

        “Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating markup then they are also expected to be up to date with web accessibility guidelines.
This high literary definition is not made from my brain. I used to explain simply with common words. This collects from wiki.


The History of web Design


In 1989, whilst working at CERN Tim Berners-Lee proposed to create a global hypertext project, which later became known as the World Wide Web. During 1991 to 1993 the World Wide Web was born. Text-only pages could be viewed using a simple line-mode browser. 
In 1993 Marc Andreessen and Eric Bina, created the Mosaic browser. At the time there were multiple browsers, however the majority of them were Unix-based and naturally text heavy. There had been no integrated approach to graphic design elements such as images or sounds. The Mosaic browser broke this mold. The W3C was created in October 1994 to "lead the World Wide Web to its full potential by developing common protocols that promote its evolution and ensure its interoperability.
" This discouraged any one company from monopolizing a propriety browser and programming language, which could have altered the effect of the World Wide Web as a whole. The W3C continues to set standards, which can today be seen with JavaScript. In 1994 Andreessen formed Communications Corp. that later became known as Netscape Communications, the Netscape 0.9 browser. Netscape created its own HTML tags without regard to the traditional standards process. For example, Netscape 1.1 included tags for changing background colors and formatting text with tables on web pages. Throughout 1996 to 1999 the browser wars began, as Microsoft and Netscape fought for ultimate browser dominance. During this time there were many new technologies in the field, notably Cascading Style Sheets, JavaScript, and Dynamic HTML. On the whole, the browser competition did lead to many positive creations and helped web design evolve at a rapid pace.

Read the article: Let's Know Something About Blog !!



Basic Elements of Web Design



Web design uses many of the same key visual elements as all types of design such as:
Layout: This is the way the graphics, ads and text are arranged. In the web world, a key goal is to help the view find the information they seek at a glance. This includes maintaining the balance, consistency, and integrity of the design.
Color: The choice of colors depends on the purpose and clientele; it could be simple black-and-white to multi-colored design, conveying the personality of a person or the brand of an organization, using web-safe colors.
Graphics: Graphics can include logos, photos, clipart or icons, all of which enhance the web design. For user friendliness, these need to be placed appropriately, working with the color and content of the web page, while not making it too congested or slow to load.
Fonts: The use of various fonts can enhance a website design. Most web browsers can only read a select number of fonts, known as "web-safe fonts", so your designer will generally work within this widely accepted group.
Content: Content and design can work together to enhance the message of the site through visuals and text. Written text should always be relevant and useful, so as not to confuse the reader and to give them what they want so they will remain on the site. Content should be optimized for search engines and be of a suitable length, incorporating relevant keywords.


User Friendly Web Design


Besides the basic elements of web design that make a site beautiful and visually compelling, a website must also always consider the end user. User-friendliness can be achieved by paying attention to the following factors. Navigation: Site architecture, menus and other navigation tools in the web design must be created with consideration of how users browse and search. The goal is to help the user to move around the site with ease, efficiently finding the information they require. Multimedia: Relevant video and audio stimuli in the design can help users to grasp the information, developing understanding in an easy and quick manner. This can encourage visitors to spend more time on the webpage. Compatibility: Design the webpage, to perform equally well on different browsers and operating systems, to increase its viewing. Technology: Advancements in technology give designers the freedom to add movement and innovation, allowing for web design that is always fresh, dynamic and professional. Interactive: Increase active user participation and involvement, by adding comment boxes and opinion polls in the design. Convert users from visitors to clients with email forms and newsletter sign-ups.


Different Roles of Web Design



When you do web design you can work on entire sites or individual pages and there is a lot to learn to be a well-rounded designer:
v  HTML
v  CSS
v  JavaScript (and Ajax)
v  CGI programming
v  PHP, ASP, ColdFusion scripting
v  XML
v  Information architecture
v  SEO
v  Server management
v  Web strategy and marketing
v  Ecommerce and conversions
v  Design
v  Speed
v  Content
v  And so much more

Most designers don't try to cover all of it. Instead, they focus on one or two areas where they can excel and work with other people on the rest. But the good news is that there is always going to be something new to learn.


At the very end I just mentioned that web design is now an essential part. Everyone try to develop their own design to get more traffic and customer. It has a huge career opportunity. Anyone wish to make established career or have to something innovative should try this.

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